A new logo and visual identity for SOCOM, Finlands’s South East Centre of Excellence of Social services.
Among another things SOCOM’s old logo needed a complete update, only wish was to keep in new identity colour blue and/or purple.
Logo and visual identity had to be modern yet timeless and proficient yet have a tough of the humanity and soft values of social services.
Work contained logo, visual identity, document masters for Microsoft Office, visual elements, illustrations and graphic manual.
Visual elements were color coded: every colour can be signed to different fields of social services. Also PowerPoint and Word masters were created in all color variations.